Building Better Products: Why Starting Small Pays Off

You've identified a clear need, your initial research looks promising, and you have a budget. So, what's your next move?

Navigating Your New Project  

Starting a new project can feel a bit overwhelming, but it doesn't have to be. At NPC, we've found that by following a few simple steps, you can de-risk your development and pave the way for an optimal product that meets your needs at every stage.

Define Your Goal  

First, clarify your product's core goal. Are you looking to save money, generate more revenue, or differentiate yourself in the market? You might have multiple goals, just ensure they're compatible.  Then, identify a small collection of measures. These will help you test and prioritize potential features to achieve those goals.

Start Small, Release Often  

Next, start small. What's the absolute minimum needed for your first release? Focus on building a nimble team with the right skills, not necessarily a large one. A smaller, agile team can move faster, which is a huge advantage in the early stages. Get that initial release out quickly to gather valuable feedback. Don't obsess over perfection; instead, ensure each release delivers tangible value, whether it's new functionality or bug fixes.

Adapt and Learn  

This iterative approach helps you learn what works and what doesn't, guiding your decisions on team composition and necessary skill sets. You might even discover your initial proposition isn't viable anymore due to market shifts or changing requirements. If so, don't be afraid to pivot or start afresh. While you've invested already, continuing down a misaligned path will ultimately cost you more.

This approach is rooted in Darryn Probert and Lucille Tut's extensive experience in product management and delivery. At NPC, we're strong advocates for small, frequent deliveries that add value at every stage, whether it's bespoke software or third-party products. We truly believe that successful product development and delivery is a skill anyone can master.

If you're embarking on a new product journey or want to improve your current approach to product management and delivery get in touch.